Who is Boss?

 

MEET BOSS

 

Centennial Subaru’s Bulldog Extraordinaire!

When it comes to running the show at Centennial Subaru, one thing is clear: Boss means business. But who is the bulldog behind the big personality?

Meet Boss, our lovable mascot and the face of all things Subaru at Centennial Subaru!

Boss the Bulldog

Who is Boss?

Boss is a spirited English Bulldog with a big heart and an even bigger presence. Born and raised right here in Las Vegas, Boss embodies the rugged determination and charm that Subaru drivers love. Whether he’s lounging in the showroom or cruising by the mountains in a Subaru Outback, Boss is always ready to lend a paw.

Responsive Fullwidth Image
At Centennial Subaru, Boss represents our commitment to adventure, family, and fun. His motto is simple:

Work Hard, Play Harder.

Boss the Bulldog

What’s Boss All About?

 

Whether it’s sniffing out the best deals or greeting customers with a wag and a smile, Boss knows how to keep things running smoothly.
 
A Love for the Great Outdoors. Like any true Subaru fan, Boss is all about exploring. He’s happiest when he’s road-tripping with the team or heading to nearby trails with his favorite Subaru models.
 
A Soft Spot for the Community. Boss is also dedicated to giving back. You’ll often find him helping promote Centennial Subaru’s pet adoption events or rallying for local charities.

Why is Boss the “Boss”?

 

Boss earned his title because he’s more than a mascot; he’s an icon. From his sharp eye for savings (don’t let the wrinkles fool you!) to his commitment to making every customer feel at home, Boss embodies the Subaru spirit.